Pipeline Builder: Clean Leads, Zero Guesswork

Most Lead Lists Are a Waste of Time

If you’ve ever bought a lead list or exported one from Apollo, you know the pain. It looks good on paper — thousands of contacts, job titles, emails. But the second you try to use it, the problems start.

Duplicates. Irrelevant titles. Dead emails. Wrong industries.
You spend more time cleaning the list than using it.

And even when it’s clean, the real question remains:
Who’s actually a good fit?

Moha solves this by not just pulling leads — but filtering, enriching, and organizing them based on who you actually want to reach, and what you want to say.

How the Old Way Works (and Breaks)

The traditional pipeline-building stack is noisy and manual:

  • Find companies using tools like Crunchbase or LinkedIn

  • Export employee lists from Apollo or ZoomInfo

  • Use multiple filters in a spreadsheet

  • Remove duplicates, irrelevant roles, and outdated records

  • Copy everything into a CRM

  • Try to remember who’s been contacted, and when

You’re already overwhelmed — and you haven’t even started outreach yet.

Moha Changes the Starting Point

Moha doesn’t give you leads.
It gives you qualified, ready-to-run campaigns.

Here’s how it works:

  1. You define your target:

"Founders of AI tools with <50 employees, US only"


  1. Moha pulls clean contact data across LinkedIn, Google, company websites, and data partners

  2. It applies advanced filters:

    • Industry, title, funding stage

    • Geography, tech stack, team size

    • Job change history, hiring activity, and intent

  3. Then it delivers a fully cleaned list, de-duplicated and enriched — ready to launch

No CSVs. No cleanup. No clutter.

Built for Precision, Not Just Volume

Anyone can scrape a list of 1,000 names.
Moha gives you the right 500, based on real indicators of fit:

  • Do they match your ICP?

  • Are they growing or hiring?

  • Have they shown buying signals?

  • Do they look like your current best customers?

This isn't generic lead gen. It’s pipeline intelligence, purpose-built for conversion.

“It used to take me three tools and two hours to build a usable list. Moha does it in minutes — and the quality is better.”
– Head of Growth, B2B SaaS

What Moha Builds:

Moha doesn't just export leads. It builds structured pipelines — complete with tags, segments, and activation logic.

Company Matching

  • Based on tech stack, headcount, funding, industry

  • Matches across multiple databases for better accuracy

Contact Filtering

  • Prioritizes decision-makers based on role, team size, and seniority

  • Flags irrelevant or low-fit contacts before they hit your list

Enrichment

  • Adds missing data (LinkedIn URLs, direct emails, company descriptions, etc.)

  • Flags role changes and tenure to avoid bad timing

Tagging and Grouping

  • Segments by ICP tier, region, and campaign fit

  • Auto-tags for personalized messaging tracks

From Contact List to Campaign-Ready

Once your list is built, Moha doesn’t stop there. It connects the dots:

  • Prepares each lead for email and LinkedIn outreach

  • Assigns them to the right campaign based on their profile

  • Syncs them to Slack, your CRM, and calendar logic

There’s no handoff. No formatting step. No wondering what’s next.
Just a list that works — because it was built to.

Why It Matters

Pipeline isn’t just about quantity — it’s about precision, timing, and trust.

If your list is weak, your campaign fails before it begins.
If your contacts are off, your team wastes time and loses confidence.

Moha removes the guesswork by giving you a pipeline that’s already sorted, scored, and structured to run — not just sit in a file.

“What surprised me wasn’t just the data quality. It was how much time I saved not second-guessing the list.”
– RevOps Manager, Series A Startup


Clean Pipeline, Built to Convert

No spreadsheets. No cleanup. Just qualified leads and systems that move.

Moshe Fertel

June 10, 2025

New

The system we needed — now built for you.

New

The system we needed — now built for you.

Pipeline Builder: Clean Leads, Zero Guesswork

Most Lead Lists Are a Waste of Time

If you’ve ever bought a lead list or exported one from Apollo, you know the pain. It looks good on paper — thousands of contacts, job titles, emails. But the second you try to use it, the problems start.

Duplicates. Irrelevant titles. Dead emails. Wrong industries.
You spend more time cleaning the list than using it.

And even when it’s clean, the real question remains:
Who’s actually a good fit?

Moha solves this by not just pulling leads — but filtering, enriching, and organizing them based on who you actually want to reach, and what you want to say.

How the Old Way Works (and Breaks)

The traditional pipeline-building stack is noisy and manual:

  • Find companies using tools like Crunchbase or LinkedIn

  • Export employee lists from Apollo or ZoomInfo

  • Use multiple filters in a spreadsheet

  • Remove duplicates, irrelevant roles, and outdated records

  • Copy everything into a CRM

  • Try to remember who’s been contacted, and when

You’re already overwhelmed — and you haven’t even started outreach yet.

Moha Changes the Starting Point

Moha doesn’t give you leads.
It gives you qualified, ready-to-run campaigns.

Here’s how it works:

  1. You define your target:

"Founders of AI tools with <50 employees, US only"


  1. Moha pulls clean contact data across LinkedIn, Google, company websites, and data partners

  2. It applies advanced filters:

    • Industry, title, funding stage

    • Geography, tech stack, team size

    • Job change history, hiring activity, and intent

  3. Then it delivers a fully cleaned list, de-duplicated and enriched — ready to launch

No CSVs. No cleanup. No clutter.

Built for Precision, Not Just Volume

Anyone can scrape a list of 1,000 names.
Moha gives you the right 500, based on real indicators of fit:

  • Do they match your ICP?

  • Are they growing or hiring?

  • Have they shown buying signals?

  • Do they look like your current best customers?

This isn't generic lead gen. It’s pipeline intelligence, purpose-built for conversion.

“It used to take me three tools and two hours to build a usable list. Moha does it in minutes — and the quality is better.”
– Head of Growth, B2B SaaS

Built for Precision, Not Just Volume

Anyone can scrape a list of 1,000 names.
Moha gives you the right 500, based on real indicators of fit:

  • Do they match your ICP?

  • Are they growing or hiring?

  • Have they shown buying signals?

  • Do they look like your current best customers?

This isn't generic lead gen. It’s pipeline intelligence, purpose-built for conversion.

“It used to take me three tools and two hours to build a usable list. Moha does it in minutes — and the quality is better.”
– Head of Growth, B2B SaaS

What Moha Builds:

Moha doesn't just export leads. It builds structured pipelines — complete with tags, segments, and activation logic.

Company Matching

  • Based on tech stack, headcount, funding, industry

  • Matches across multiple databases for better accuracy

Contact Filtering

  • Prioritizes decision-makers based on role, team size, and seniority

  • Flags irrelevant or low-fit contacts before they hit your list

Enrichment

  • Adds missing data (LinkedIn URLs, direct emails, company descriptions, etc.)

  • Flags role changes and tenure to avoid bad timing

Tagging and Grouping

  • Segments by ICP tier, region, and campaign fit

  • Auto-tags for personalized messaging tracks

From Contact List to Campaign-Ready

Once your list is built, Moha doesn’t stop there. It connects the dots:

  • Prepares each lead for email and LinkedIn outreach

  • Assigns them to the right campaign based on their profile

  • Syncs them to Slack, your CRM, and calendar logic

There’s no handoff. No formatting step. No wondering what’s next.
Just a list that works — because it was built to.

Why It Matters

Pipeline isn’t just about quantity — it’s about precision, timing, and trust.

If your list is weak, your campaign fails before it begins.
If your contacts are off, your team wastes time and loses confidence.

Moha removes the guesswork by giving you a pipeline that’s already sorted, scored, and structured to run — not just sit in a file.

“What surprised me wasn’t just the data quality. It was how much time I saved not second-guessing the list.”
– RevOps Manager, Series A Startup


Clean Pipeline, Built to Convert

No spreadsheets. No cleanup. Just qualified leads and systems that move.

Emily Davis

October 11, 2024

New

The system we needed — now built for you.

New

The system we needed — now built for you.

Pipeline Builder: Clean Leads, Zero Guesswork

Moha Changes the Starting Point

Moha doesn’t give you leads.
It gives you qualified, ready-to-run campaigns.

Here’s how it works:

  1. You define your target:

"Founders of AI tools with <50 employees, US only"


  1. Moha pulls clean contact data across LinkedIn, Google, company websites, and data partners

  2. It applies advanced filters:

    • Industry, title, funding stage

    • Geography, tech stack, team size

    • Job change history, hiring activity, and intent

  3. Then it delivers a fully cleaned list, de-duplicated and enriched — ready to launch

No CSVs. No cleanup. No clutter.

How the Old Way Works (and Breaks)

The traditional pipeline-building stack is noisy and manual:

  • Find companies using tools like Crunchbase or LinkedIn

  • Export employee lists from Apollo or ZoomInfo

  • Use multiple filters in a spreadsheet

  • Remove duplicates, irrelevant roles, and outdated records

  • Copy everything into a CRM

  • Try to remember who’s been contacted, and when

You’re already overwhelmed — and you haven’t even started outreach yet.

What Moha Builds:

Moha doesn't just export leads. It builds structured pipelines — complete with tags, segments, and activation logic.

Company Matching

  • Based on tech stack, headcount, funding, industry

  • Matches across multiple databases for better accuracy

Contact Filtering

  • Prioritizes decision-makers based on role, team size, and seniority

  • Flags irrelevant or low-fit contacts before they hit your list

Enrichment

  • Adds missing data (LinkedIn URLs, direct emails, company descriptions, etc.)

  • Flags role changes and tenure to avoid bad timing

Tagging and Grouping

  • Segments by ICP tier, region, and campaign fit

  • Auto-tags for personalized messaging tracks

Built for Precision, Not Just Volume

Anyone can scrape a list of 1,000 names.
Moha gives you the right 500, based on real indicators of fit:

  • Do they match your ICP?

  • Are they growing or hiring?

  • Have they shown buying signals?

  • Do they look like your current best customers?

This isn't generic lead gen. It’s pipeline intelligence, purpose-built for conversion.

“It used to take me three tools and two hours to build a usable list. Moha does it in minutes — and the quality is better.”
– Head of Growth, B2B SaaS

From Contact List to Campaign-Ready

Once your list is built, Moha doesn’t stop there. It connects the dots:

  • Prepares each lead for email and LinkedIn outreach

  • Assigns them to the right campaign based on their profile

  • Syncs them to Slack, your CRM, and calendar logic

There’s no handoff. No formatting step. No wondering what’s next.
Just a list that works — because it was built to.

Why It Matters

Pipeline isn’t just about quantity — it’s about precision, timing, and trust.

If your list is weak, your campaign fails before it begins.
If your contacts are off, your team wastes time and loses confidence.

Moha removes the guesswork by giving you a pipeline that’s already sorted, scored, and structured to run — not just sit in a file.

“What surprised me wasn’t just the data quality. It was how much time I saved not second-guessing the list.”
– RevOps Manager, Series A Startup


Clean Pipeline, Built to Convert

No spreadsheets. No cleanup. Just qualified leads and systems that move.

Moshe Fertel

June 11, 2025

New

The system we needed — now built for you.