Reaching contractors nationwide, across every trade
Acon's estimating and takeoff services apply to contractors in every market and every trade, so the opportunity was enormous. The way they were reaching it was not. Prospects were fragmented by trade and region, there was no central enriched database, and manual prospecting did not scale past a trickle. Any real sending volume risked deliverability, and there was no system to route, track or follow up. The constraint was never demand. It was reach and repeatability.
An engine, not more hours
Enriched prospect database
We replaced spreadsheet lists with a central, enriched contractor database, segmented by trade and region so targeting could be precise rather than broad.
Segmented, personalised campaigns
Messaging built per segment rather than one generic email, so a roofing contractor and an electrical contractor never received the same pitch.
Deliverability first infrastructure
Separate sending infrastructure, authentication and warmed mailboxes, so volume could grow without putting the primary domain at risk.
CRM routing and reporting
Replies routed automatically, activity tracked in the CRM, and dashboards that showed what was working instead of guesswork.
From manual prospecting to a national pipeline
Acon moved from manual research, one off emails and inconsistent follow up to an automated engine covering all 50 states. The team stopped spending its time building lists and started spending it in conversations, with reporting that showed exactly which trades and regions were responding.